(+61) 0478 889 226 candice@paigedigital.com.au

folio5

The structural steel fabrication company, Jack Engineering, needed a completely new website. As a business serving architects and builders, aesthetically appealing web design was key, particularly in showing off the high quality work they manufactures.

The brief:

  • New website, simple in function with projects section
  • Aesthetically clean, easy to read and interact with
  • Compatible and flexible with a variety of devices, including PC, Mac and mobile
  • Enquiry form
  • Ability for staff at Jack Engineering to make updates and future changes
  • Not too much text

With such striking images, it was difficult to choose just one for the header! An image slider was considered, however recent research is showing over 80% of clicks are on the first image anyway. The information needed to be short, clear and very easy to grasp, with regular ‘get quote’ buttons for maximum conversion potential. Overall, an enjoyable project and a very happy client!